The challenge of urban development is no longer to just build housing, but to imagine living spaces.
Marignan takes this on with style and grace by designing real estate projects that are appropriate for any lifestyle, in dialogue with neighborhoods and cities.
The brand’s brief was to highlight its values: establishing close relationships with communities, partners, customers – and all other stakeholders – to come up with best solution, with overarching innovation front of mind. Marignan achieves this with its transparent business practices and XNUMX-degree expertise.
The branding created by Seenk reflects this commitment, starting with an iconic new "M" logo as well as a new tagline: “À vos côtés dans les moments clés” (“By your side through your milestone moments”). A graphic code inspired by architectural design illustrates innovation through a vocabulary articulated around modular forms, and is complemented by a graphic charter that ensures the coherence of messages and communication tools, enabling seamless adaption to regions (think of reveal videos, for example).